The competitive business
environment that avails today requires every business to use all available
opportunities to stay ahead of the competition by dominating the market or at
least having a reasonable share of the spoils. Lead generation is important to
every business and one tool that promises tangible results in that area is a
vanity number. Vanity numbers are able
to give you leads and the means to find out more information. In this article
we are going to look at lead generation with vanity numbers.
Vanity Number DNA
Every number on the keypad has
some corresponding letters that go with it. You can play around with these
letter options to come up with a short phrase designed to capture the attention
of your target market and be easy to remember. This makes them uniquely
positioned to be employed in any marketing campaign or promotion that you might
want to embark on. At their core, vanity numbers have the identity of your
business which makes them a very strong branding toll.
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Lead Generation
Vanity numbers are used to drive
direct leads through television, radio, print and online advertising. They are
used in outdoor advertising solutions such as billboards (mobile or fixed) and
on company vehicles. They have a great recall value which tied to the identity
of your company and are effective in luring customers to buy your products or
use your services.
Customers call back through your
vanity number for more information on your products or services including
quotations, special offers and customer services which leaves your sales task
with the simple task of converting them into sales. This simplicity with which
the customers can remember your number enables them to refer other people to
your business. The response rate that is generated through the use of vanity
number is quite generous and research has placed it around 30%.
Vanity numbers also spruce up the
image of your business by creating the impression of being a successful high
end business. Their affordable nature offers you remarkable ROI considering the
amount of business they can pull for you. You can also create a huge database
of customer that can be used of various research and marketing efforts.
You can get you vanity numbers
online from telephone number intermediary companies. These companies make it
easy for you to find the best number combination for your branding and marketing needs by pooling numbers from various companies. You can conduct your
search on a single platform until you find the perfect one, buy it and transfer
it to your preferred carrier.
